Edward Tautz found E. Tautz in 1867 in London's West End. As you can see, E. Tautz promotes the idea of men taking pride in what they wear — in fact, it is their legacy. Edward Tautz found E. Tautz in 1867 in London's West End. As you can see, E. Tautz promotes the idea of men taking pride in what they wear — in fact, it is their legacy. 